Sumukh Chitra

Aaryans Ventures Into Production with Sumuk Chitra

Aaryans expands its horizons by entering the production house industry through Sumuk Chitra, with an investment of Rs. 50 crores. The business creates and funds content for its own channels as well as for other customers. This bold move is part of a larger investment of Rs. 3442 crores across various verticals, aiming to generate 980 jobs. The free-to-air channel will be available on major DTH platforms, with all operations based in Pune. This venture has already produced 2 plays namely, “Pahile Na Mee Tula” and “Urmilayan” and have completed 50 and 25 stage performances, respectively. The Play Urmilayan has won Zee Naatya Gaurav, 8 awards and 1 award from Akhil Bhartiya Naatya Parishad.

• Employment for 980 people
• Free-to-air channel on DTH platforms